The Long March Indoors
The Long March Indoors
Brand Film
Client: REI / Futerra
Peepshow created this short film for American retailer REI. The film tells the story of humanity's retreat indoors - starting with simple structures to shelter from the elements and early farming to suburban houses and mega-cities - we now spend 95% of our time inside. REI hopes to encourage people to 'OptOutside' and re-engage with their surroundings.
Credits: Concept, Design and Animation by Peepshow